Wednesday, December 1, 2010

Utilizing YouTube For Your Business

Amazing, how quickly YouTube has grown. In just five years, the company has skyrocketed to become the largest video-sharing online site.

Because YouTube has millions of viewers, your business can gain enormous potential customer viewings by sharing and uploading video content to their site. Best of all, YouTube is free to use so this is a great opportunity for small businesses to help get an edge.

YouTube has been linked into Google searches, as Google acquired the website four years ago, and incoporated its content into their mammoth search engine.

If you have a business website, I highly recommend that you sign up and upload your video content to YouTube, so that you can maximize potential customers.

Tips when Uploading YouTube Videos:

  • Make sure you utilize the keyword section to make it easy for customers to find your video.

  • Add your contact information or website information in the video so that customers will be able to reach you directly.

  • Make sure the video and keywords are relevant to what your potential customer base is searching for.
If used to target specific customers and to drive traffic to your site, YouTube is an economical and effective means to get your business noticed by the people who matter most (the ones who are searching for services you offer).

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