Reddit Yet? Using Reddit to Gain Exposure

Reddit is a very popular and easy to use social bookmarking website, and getting your company information or brand on Reddit can really help increase your exposure.  One of the reasons why Reddit is so popular among consumers is the usability -- Reddit allows users to locate, make notes of and store bookmarks of sites and content that they find relevant.

One of Reddit's major perks is how easy it is to make connections with those in your field, and to share useful information and industry news.

Reddit's home page consists of various news voted upon by Reddit users to be some of the most popular links. Any member of Reddit is a voter, so be sure to vote for links (subreddits) you find useful or those you don't like. Through this democratically social system of information sharing, the useful is rewarded by receiving top placement on the Reddit page (thereby garnering more attention, and something your brand should strive for).

Signing up for Reddit is free, easy and takes just minutes. It's perfectly acceptable for your company to add a link to its own site, although it is recommended that you add and share information that is relevant and not related to your business as well.

When submitting your links to Reddit, remember that Reddit does not allow for a summary (like Digg and StumbleUpon). All you are able to do is submit the relevant link (your site) along with a title, so be sure to add important keywords to the title so that your potential buyers will be able to find your link.