There are literally thousands of applications used on Facebook. Discussing them all would produce a blog as long as the Bible, so here are a few quick tips on the most helpful ones to help grow your business or solidify your brand:
My Google Calendar:
My Google Calendar can be added (free of charge) to your page in order to let your customers know about events, a special sale or the launch of a new product or service.
Reviews:
Let your Facebook fans post their own reviews of your products and services. The reviews will post directly onto your page, and then will be added to the fan's newsfeed so that their personal contacts will be introduced to your page.
Videos and Photos:
If you're not already, try Facebook's easy to use quick upload of photos and videos to your page. Your fans may also post their own videos and photos to your page, in an unlimited capacity.
Discussion/Chat Boards:
Discussion boards are a great way to get the buzz going about your biz. You put up the discussion board, and your fans do the rest. Fans comments are then shared through their newsfeed so the buzz keeps going beyond your own discussion thread.
And of course, be sure to update your page regularly - this will help fans keep track of what exciting things are happening with your business!
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